Built
local.
Loved
global.
We help ambitious brands from Turkey on their journey to the USA and Europe — from brand strategy through communications and sales to a complete market entry. The whole package.
turkish
soul.
globalstyle.
A Turkish brand deserves more than a translation. It deserves a second home in the markets that matter.
Kémali Group is an Istanbul-based consultancy that brings Turkish brands to the international market. We guide companies from fashion, lifestyle, food and consumer goods on their journey to the USA and Europe.
We understand both worlds — the depth of Turkish brand culture and the expectations of international markets. This dual perspective is where strategies emerge that preserve authenticity and create global resonance.
Our team works between Istanbul, Berlin and New York — with the discipline of a strategy consultancy and the sensibility of a creative agency.
Bridging two worlds.
Kemali — Turkish for perfection — is our promise. We deliver a complete market entry from a single source: strategically grounded, creatively precise, operationally thorough down to the last detail.
Founders:
Ali Kemal Yiğit | International Business Strategist & Kenan İmam Dönmez | Attorney-at-Law
The sectors we know.
Food & Beverage
Fashion & Beauty
Home & Interior
Business & Consulting
Four Disciplines.
One Global Launch.
Discover
In-depth analysis of the brand, its home market and the target markets in the USA and Europe. We assess international market readiness and identify the strongest sales and retail opportunities.
Strategize
Brand architecture, market selection and go-to-market plan. We define sales and retail structures, positioning and the communications concept for each target market.
Build
Building retail, wholesale and e-commerce structures, local partnerships, legal frameworks and launch preparation — holistic and from a single source.
Scale
Performance marketing, PR and creator strategies, scaled with a data-driven approach. We open doors to the right media, voices and trade partners in the target market.
A showroom in Milan. A pop-up in Brooklyn. A lookbook in Berlin. Internationalization doesn't start with sales — it starts with the atmosphere
Four Steps:
from local to global.
Discover
In-depth analysis of the brand, its home market and the target markets in the USA and Europe. We assess international readiness and identify the strongest sales and retail opportunities.
Strategize
Brand architecture, market selection and go-to-market plan. We define distribution and retail structures, positioning and the communications concept for the respective target market.
Build
Building retail, wholesale and e-commerce structures, local partnerships, legal frameworks and launch preparation — end-to-end from a single source.
Scale
Performance marketing, PR and creator strategies, scaled with a data-driven approach. We open doors to the right media, voices and trade partners in the target market.